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Previously, Avito exports lived separately and decisions were made by feel. After the dashboard, it became clear which listings actually generated leads and where the budget simply disappeared.
Avito Ads · analytics
End-to-end analytics for Avito ad campaigns in a Telegram bot
The bot analyzes Avito Ads data daily and sends reports on CTR, CPL, CPM, conversion and profitability directly to Telegram.
Timeline~21 days
TypeTelegram bot + dashboard
StackPythonAvito Ads APITelegram Bot APIPostgreSQL
Context
The client manages Avito ad campaigns with a large number of listings and needed end-to-end analytics.
Task
Avito analytics doesn't show final profitability. Manual data collection takes hours every week. No link between advertising and real sales.
Solution
- Daily automatic data collection from Avito Ads API
- Calculation of key metrics: CTR, CPL, CPM, ROMI
- Daily Telegram reports with Plotly visualizations
- Alerts when metrics deviate from set thresholds
Result
The project focused on a practical business task: removing manual routine, reducing errors and giving the team a clear tool for everyday work. The main effect is reflected in the metric: 15 h/wk — of analyst time freed per week.
Result
KPI15 h/wk
of analyst time freed per week
Client testimonial
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Working since 2019